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A well-known Chinese proverb purports that ‘the beginning of wisdom is to call things by their right names’. What we do is all about employing the right kind of tactics at the right time, and we like to think that we carry out our work with a certain ‘je ne sais quoi’ that makes us stand out. Hence our name: tactics – or ‘tactique’, as the French would say – Tactiq. Et voila. Tactiq works with PR, concepts and alternative marketing for some of the most well-known brands in the world. Our passion and mission is to efficiently handle media and to in all ways possible integrate classical and untraditional PR in traditional and alternative channels with communication. |
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